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The Return of The King
The Return of The King
By: Ifrah Law
PokerStars, the innovative online poker industry leader with a deeply loyal U.S. fan base, is making its highly anticipated return to the United States online gaming market. New Jersey regulators have approved PokerStars’ parent company, Amaya, to partner with Resorts Atlantic City to offer online gaming platforms in the state through the PokerStars and Full Tilt brands.
As the world’s largest and most popular online poker company, PokerStars will bring a second wind to the New Jersey internet gaming market, which has seen much success in the nearly two years since its launch but has fallen short of aggressive initial revenue projections. States which have been monitoring New Jersey’s progress while considering internet gaming laws of their own will be watching with interest to determine whether the entrance of the market leader will boost revenue for the state.
Longtime PokerStars attorney Jeff Ifrah says, “New Jersey’s licensing approval after a thorough review signals both the strength of the product and the integrity of the company. PokerStars has earned its status as the most popular online poker outfit in the world by offering players the best and most user-friendly gaming experience while maintaining exceptional player security. When the platform goes live in New Jersey, PokerStars will draw in existing fans and new players alike and strengthen the state’s online gaming industry. We hope that in the coming years other states will look to the success of New Jersey and pass online gaming laws of their own, offering more opportunities for PokerStars to bring its beloved product to players across the country.”